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From reactive to proactive: Digitalization's impact on SMBs
Generations of digital natives, a pandemic and the evolution of technology have all accelerated the role of digitalization for SMBs. These changes left SMB leaders and entrepreneurs with little time to plan, adding technology as needed to keep operations running smoothly. But as the digital-first mindset shifts from reactive to proactive, technology is now a core part of doing business, and staff members at all levels are empowered to identify, assess and implement tools. Local business leaders will discuss how digitalization impacts growth and innovation and where they believe technology will take the future of business.
